Advertising

Bangor Daily News blurs the line between news and advertising

The Bangor Daily News is back at it with more ethically-questionable practices on its website, this time in the form of its new “BDN Marketplace News” section which attempts to disguise advertisements as news headlines. What’s Going On? At the bottom of article pages, the “BDN Marketplace News” appears directly under a larger “Similar Articles” […]

Milk needs to advertise, but bananas don’t?

Via Tyler Cowen, Matt Yglesias asks: Why is it that nobody’s marketing broccoli and bananas? This stuff is sold in stores, in exchange for money. Presumably there are for-profit enterprises out there with a vested interest in selling more. Tyler mentions the “Got Milk” campaign as part of his argument that broccoli and bananas lack

Google removes anti-MoveOn.org ads; but did they do it too easily?

Just weeks after forcing a CafePress.com shopkeeper to stop selling t-shirts referencing their name, far-left liberal activist group MoveOn.org has struck again, this time successfully lobbying search giant Google to take down anti-MoveOn.org advertising which referencing the group’s recent attacks on Maine Senator Susan Collins. Robert Cox broke the story in today’s DC Examiner, as

Adholes and the lessons of corporate indifference

The laughably awful advertising industry website Adholes, which has declined steadily in terms of reach and influence over recent years, has taken another sad step on its way to irrelevancy by publicly calling me (and by extension other customers experiencing this issue) an “idiot” on their corporate website. Not since CBS News hoisted fake documents

Set the bar high, despite the medium

Today I received some announcement spam from Work.com, a new portal for businesses. Unfortunately, Work.com’s PR department didn’t exactly utilize the utmost care when sending out the announcement. Here’s the opening of the email they sent me: Hi Jason Clarke’s, As a website of valuable information for business, we wanted to tell you about our

Advertising on jasonclarke.org

As you may have noticed, I’m now expirementing with advertising on jasonclarke.org. Individual post pages now include text ads served by Google’s AdSense program. Because I cover a variety of subjects here, and I get middling traffic, I don’t expect much from these ads, but I’m interested in testing their effectiveness. I’m open to feedback,

Hey Audible, take me off your list!

A few months ago I signed up for a free trial of Audible, the online audio books service. After downloading their clunky, propietary audio player (that’s all I need- a sixth media player that only plays one type of media!), I began to browse their site to download me some audio lit. I know they